Today, most businesses or business owners understand social media should play a role in the customer acquisition process. They also generally accept that social media provides a great opportunity to stay engaged with customers –...
Continue ReadingDo you own your business, or does your business own you? Have you built a business or a job? What would happen if you needed to take a few weeks off? Would things continue to...
Continue ReadingIt is the age of wisdom, it is the age of foolishness, it is the epoch of belief, it is the epoch of incredulity, it is the season of Light, it is the season of...
Continue ReadingHow important is mindset to an entrepreneur? Let me give you two options: Option A: You’re in control of your future. Your energies are focused. You’ve got your act together. You feel useful and positively...
Continue ReadingIn 1975, Jay Abraham went to work for Entrepreneur Magazine just as it was launching. The concept of entrepreneurship was so novel that few people even knew the meaning of the word. So Jay printed...
Continue ReadingThere are two things you have to have in every business to be successful… Leads and Sales. If you don’t have the first you won’t even get to the second part, and your business will...
Continue ReadingIf you want to get me on a rant, just start talking to me about the dishonest people in the credit card processing (CCP) industry. These individuals give all of us honest CCPs a bad...
Continue ReadingI’m writing this after filming a brand new TV show for Rodney Jones. The show is called, The RL Jones Show: Financial News For Today. Rodney and I filmed 13 episodes in one day and...
Continue ReadingA business with a Facebook page has the following advantages over its competitors who do not: Accessibility: When a search for the business is conducted on Facebook, the business and its products or services can...
Continue Reading“The number-one responsibility of an entrepreneur is to always protect your confidence.” -Dan Sullivan Confidence is the most important human skill we can develop. It’s a mindset we can adopt and a muscle we can...
Continue ReadingIs your website working for you, or are you working for it? In other words, does your website bring in more business for your company, or are you just throwing money into a black hole...
Continue ReadingThere are two main myths with business building that get spread around like wildfire and these myths are likely the reason that your business isn’t providing you with the lifestyle that you want. MYTH #1...
Continue ReadingI remember the day when I recognized that the ‘me too’ approach wasn’t the path to professional success. I’d been the head baseball coach at a small University in Ohio for two years and the...
Continue ReadingThough the U.S. has been more reluctant to adopt EMV®-enabled debit and credit cards, this payment technology has become virtually ubiquitous around the world. And U.S. card issuers are quickly rolling out these cards to...
Continue ReadingAre you interested in Facebook advertising to generate unlimited qualified leads? That’s the question I was discussing on a call with a client recently. You can imagine what the answer was… Of course! But what...
Continue ReadingI see a lot of nothing. Small businesses of every stripe doing nothing to market themselves at all. It’s almost more painful, though, to see small business operators display ambition and initiative, but then execute...
Continue ReadingYou’ve probably heard about Pope Francis’ TED Talk video that was shown in April. The 18-minute video became a worldwide sensation. The Pope really knows how to use social media to speak to his audience....
Continue ReadingThere are 22 billion daily views between YouTube, Facebook and Snapchat. Yes, billions with a B, and yes, every single day. Having your own TV show on these and other video platforms is a powerful...
Continue ReadingToday’s healthcare system is an absolute mess. It’s outrageously expensive, needlessly complicated and driven by transactions instead of relationships. Of course, the system is broken…. Or is it? To begin to transform healthcare, it’s important...
Continue ReadingYou most likely already know who is the best audience for your message. Getting them to invest time and energy into actually listening to you, however, is the hard part. That’s why your next step...
Continue ReadingWhat is a Persona of Impact? It's a personality-based style of communication that goes beyond the universal basics, built specifically on who you are and your distinct personal qualities. It's great to become as polished...
Continue ReadingIt’s probably the most coveted spot on the Internet – ranking first on Google’s search engine results page (SERP). That’s when you know you’ve made it as a company. Look at all of the also-rans...
Continue ReadingStrategic Coach® has always been in the business of multiplying growth. In the beginning, we encouraged entrepreneurs to double their income and free time. But, years ago, I realized double isn’t enough. To make real...
Continue ReadingFor more than seven years I dabbled in Facebook, but the last three years I delved into maximizing all Facebook offers. Facebook understands how important the functionally it offers is to business. Because of that,...
Continue ReadingFedEx and UPS are profitable; the Postal Service is awash in red ink. AmTrak loses about a billion dollars a year. FannieMae and FreddieMac are so beyond bankrupt it’s unfair to call them zombie institutions....
Continue ReadingRunning a credit card processing company, the digital world is a critical part of my business. It is easy to get caught in a trap of information all over the place (I am looking at...
Continue ReadingTen years ago, Nick Nanton and I founded The Dicks + Nanton Celebrity Branding Agency. We brought business owners and professionals notions like “People Buy People” and taught them to win prospects by getting them...
Continue ReadingEvery successful MediaMaster’s message grows organically out of their story — it’s the combination of who you are as a person and what value you offer to your audience that creates the attraction you’re looking...
Continue ReadingIn today’s economy, every competitive advantage matters. This seems like a painfully obvious statement. Yet it’s not always clear to small business owners what places in our business can profit from these advantages—sometimes these are...
Continue ReadingVideo is one of those things you must do in order to move your business forward. According to a DMN3 Study, Gen-X and Baby Boomers spend up to two hours per week watching online TV...
Continue ReadingFOR IMMEDIATE RELEASEOrlando, Fl. May 24, 2017 – The Telly Awards has named DNA Films a Silver and Bronze winner in the 37th Annual Telly Awards for their piece titled Return to Ezperanza. With over 13,000...
Continue ReadingFOR IMMEDIATE RELEASEOrlando, Fl. May 23, 2017 – The Telly Awards has named DNA Films a double Bronze winner in the 37th Annual Telly Awards for their piece titled Visioneer: The Peter Diamandis Story. With over...
Continue ReadingI remember walking into the home of one of my close friends for the first time. His welcome mat had Mickey Mouse on it. I didn’t think it was too weird, even though they didn’t...
Continue ReadingWouldn’t it be great if you could always feel like you’re succeeding, no matter what changes are taking place around you? Successful and unhappy, or successful and happy. There are so many people in the...
Continue ReadingRemember when everyone carried a Blackberry? Remember when Nokia was the leader in cell phones? Or when everyone signed on to the Internet through America Online? These giant brands, that seemed unstoppable at one time,...
Continue ReadingHere’s what it comes down to. It doesn’t matter how much you know or how much talent you have. If you don’t project the proper presence, you’ll never make the impact you’re after. Probably most...
Continue ReadingCompanies of all sizes can experience a security breach. In fact, hackers may target small businesses more, hoping smaller companies won’t be employing the latest security measures. One point of entry for hackers is your...
Continue ReadingLet’s talk about WORKING AT MONETIZING LEADS. I am about to make y’all feel very, very smart. (Maybe. I hope.) I recently went to the giant Home & Garden Show, where booth space is expensive,...
Continue ReadingPerhaps you’ve heard of Terry Kniess. He’s the guy who went on The Price is Right and guessed the exact price for his showcase on the Showcase Showdown finale. For those of you not familiar...
Continue ReadingThe sooner you realize that you are a media company, the better your business is going to become. Since the dawn of time, brands have rented time and space from media companies. This has traditionally...
Continue ReadingI’m a procrastinator, but I’m not a gambler. Yet I would be entirely confident in betting that you’re a procrastinator just like I am. How can I be so sure? Everyone procrastinates; they just don’t...
Continue ReadingTime is more valuable than money. You can get more money, but you cannot get more time. ~ Jim Rohn Imagine if public school teachers only had one student in each class. In other words,...
Continue Reading